Branding Basics for Libraries

Thumb

I was invited to participate (based on my Ad/Lib cred) in a Library Journal webinar on Strategic Branding and Identity Development for Libraries. My bit was on brand basics: what is a brand, why should libraries brand, what does the branding process look like. This was followed up by two speakers, one from Edmonton Public Library, and the other

Read More

Thumb

This won't be a post about the wonderful sessions I attended at the OLA Superconference 2011, because I didn't really attend any. I couldn't find the time! Rather, this will be some reflections on being a presenter, twice. Try something different. For one of my presentations (on active learning classrooms), my co-presenter and I used a web

Read More