Branding Basics for Libraries

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I was invited to participate (based on my Ad/Lib cred) in a Library Journal webinar on Strategic Branding and Identity Development for Libraries. My bit was on brand basics: what is a brand, why should libraries brand, what does the branding process look like. This was followed up by two speakers, one from Edmonton Public Library, and the other

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By Andrew Colgoni, John Fink and Andrew McAlorum Conference Abstract: Thinking about embedding a QR code into your fancy Prezi presentation? We will explore the tech trends of yesterday and today that didn't quite pan out. Maybe you've done research help in Second Life. Or perhaps you're just starting to pin your library in Pinterest. We

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On Thursday March 31st, Krista Godfrey, Karen Nicholson and I participated in a panel presentation on three models of embedded librarianship at ACRL 2011. In an unusual twist, we had no convener to introduce us, so we ran the show ourselves. We were playing to packed house, probably due to a combination of talking about a hot topic, and being

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Presentation skills, take 2

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Another year, another take on teaching presentation skills. This year for iSci, we are teaching presentation skills in three classes. Class One Class was asked to think of principles or practices that one should consider when evaluating a presentation. The class came up with five (e.g. consideration of audience, flow, etc.), which we used like a

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This year, I spent another afternoon with the MacShads (Shad Valley students @ McMaster) along with my co-facilitator, Susan.  We wanted to take an opportunity to do some non-library, non-information literacy instruction, free from all fetters of normal expectations. So, what we came up with was to riff off of the MacShad's overall theme project

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Impact Factor

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[scribd id=28226543 key=key-1gw16gzx64vn76qkre5y mode=slideshow] A presentation I made for a quick and dirty introduction to what impact factor is, how it is calculated, where to find it, and some discussion of its problems. The class might have had 10 students in it (max), but it was very difficult to engage them in a discussion about what kinds

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